What is Digital Marketing?
Digital marketing is a component of marketing which uses internet to promote products and services on different digital platform. Digital marketing is becoming more important for the businesses as digital marketing have much more scope than traditional marketing. The main role of digital marketing is to gather new traffic, leads and sales for the business targeting those people who are looking for that type of businesses.
Digital Marketing is used by all big and small companies to grow their business as well as to promote their products on digital platforms.
As Digital Marketing has a wide scope in the market you guys can learn about it and increase your knowledge about how Digital Marketing works so that you can land a good job in marketing field.
Webit provides you best digital marketing training in Delhi and NCR which you can access online. As Webit provides their training online .
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Best Digital Marketing Training Institute in Delhi & Noida
Webit is the best digital marketing training institute in Delhi & Noida,. So Webit provides top-class digital marketing training in Delhi, Noida, Kanpur, Lucknow which is according to the latest industrial needs. It is making you fit for any type of challenge. The benefits of digital marketing training are not just 1 or 2 but many. Digital Marketing is a huge platform in itself. That has many things to deal with. Such as SEO, PPC, Content Writing, Email Marketing, Affiliate Marketing, etc. As a Digital Marketing Institute. We give training in all the modules to teach you with all the knowledge to be a better Digital Marketer.
Some other benefits of the Digital Marketing Training Institute in Delhi and Noida are that we provide you all the placement assistance. We also assist you in Resume building and Interview questions to make you industry-ready where you can go ahead confidently and stand out of the crowd and show your confidence and willingness to grow in this field of Digital Marketing.
Webit not online provides online classes for Digital Marketing but they also provide home tuition for Digital Marketing courses. There are some people who would take-home tuition for the Digital Marketing course rather than online classes. Digital Marketing Home Tuition are for those people who believes in traditional learning is better than e-learning. In this the one who is taking the course can easily ask their doubts face to face about the topics in the course.Webit will help you guys in understanding what exactly Digital Marketing is and how you can learn Digital Marketing efficiently as Digital Marketing includes various types of marketing and if you don’t know or understand something you can ask the tutors provided by Webit to clear your doubts.
Digital Marketing Training Modules
What is Marketing?
- What is Digital Marketing?
- Understanding Marketing Process
- Difference between Traditional and Digital Marketing
- Tools of Digital Marketing
- Conversion and types of Conversion
- Difference between Traditional and Digital Marketing
- Benefits of Traditional Marketing
- Benefits of Digital Marketing
- What is internet?
- Understanding domain name and extensions
- Different types of websites
- What is Domain?
- Types of Domain?
- What is hosting?
- Types of hosting?
- Concept of DNS, shares VPS with dedicated
- Static and Dynamic Websites
- Concept of User Experience
- Logo Creation
- Buying Domain and hosting
- Integration of Domain and hosting
- Installing WordPress
- Creation of Website on WordPress
- Plugins
Website is known as a set of related web-pages, multimedia content with a common domain name and published at least at one internet server. Website Planning and Creation means that a website is created with the help of WordPress Google webmaster tool Google webmaster tool or Google search console is a tool which helps the webmasters in controlling of websites and web-pages in search engine like indexing status, etc. It helps the webmasters to measure the site’s search traffic and performance, fixes the issues and make sure that it shines in Google search results. Google my business. We as the best digital marketing training institute in Delhi and Noida make sure to provide you quality and job oriented training to students, so that they can work in leading companies.
This is one of the most important Digital Marketing modules. In this modules our digital marketing trainer will teach what is domain and hosting and how to buy it? What will be the best website to buy domain and hosting. You will also learn about types of website and which website will be beneficial for your business. Our trainers will teach you to integrate domain and hosting and guides you to ways to make a beautiful and creative website on WordPress. We will tell you best plugins for wordpress website and how to use it. You will also learn ways to create logo for your website.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- What is Search Engine?
- What is Search Engine Optimization?
- How Search Engine Works?
- Ranking Factors
- Keywords planning and Research
- Keyword Research Tools
- On Page SEO
- Off Page SEO
- Techniques of SEO
- SEO Tools
- Mobile SEO
- HTML and basic HTML coding
- Creation of page on HTML
- SEO for HTML Website
- SEO for WordPress Website
- Technical Optimization
- Voice SEO
- Technical SEO
In the third Digital Marketing Modules we teach about SEO. SEO is the process of increasing website rank on search engines such as Google, Yahoo, Alta-vista, and bring the targeted audiences on website. Our SEO training modules consists of On-page SEO, Off-Page SEO, white hat SEO techniques, and so on. Our Digital Marketing institute teach their students how to optimize the website from scratch.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- What is search Engine Algorithm?
- How Algorithm works?
- Why search Engine needs to update its algorithm?
- Why search Engine penalized a website?
- Search Engine Penalties and recoveries?
- How to optimize your website for Google?
- Google Updates
In this Module you will learn about What are search Engine Algorithms or Google Update and how it is important for you to rank your website on Google Search results and what are the penalties if someone will not follow it. Our trainer will teach you about all the algorithms in detail and tells the way to improve presence of website on search results.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- Understanding Google My business
- Creation of account on Google My Business
- Online Reputation Management
- Creation of Ads
- Optimizing Google My business Account
- Introduction To Social Media
- Introduction to Social Media Optimization
- Social Media Marketing
- How social media marketing is different than others Forms of Internet marketing
- Facebook Optimization
- Linkedin Optimization
- Twitter Optimization
- Instagram Optimization
- Quora Optimization
- Pinterest Optimization
- YouTube SEO
- Content Creation
- Creation of Social Media Post
- Social Media Optimization Strategy
Social media Optimization refers to the organic or unpaid process of Digital Marketing in which Social Media Platforms are the medium to connect with the audience. It is the use of Popular social media platforms like Facebook, Instagram, Twitter, LinkedIn, YouTube & Snapchat for stabilizing social trust & brand awareness & gaining traffic. Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- What is Facebook Marketing?
- Creation of advert
- Geo Targeting
- Making Facebook Content Strategy
- Facebook Insights
In this Webit will teach you how to do Facebook. As Facebook is a powerful tool to promote the businesses and it is used by both the big companies and small companies. Facebook Marketing means creating a Facebook page as a means of communication to maintain contact with customers and to attract new customers. As Facebook has a wide range of audiences as well as global reach if companies uses Facebook Marketing it will be beneficial for the companies.
In this Webit will teach you how to create advertisement for Facebook so that your advertisement can attract customers on your Facebook page. Facebook ads should be unique and creative to attract the eyes of the customers.
Geo Targeting means delivering different types of content or advertisement to customers based on their geographical locations. Geo targeting targets their customers location by using ISP, IP Address, or other similar criteria.
As Facebook is one of the top social media platforms making a content strategy is very important because without good and proper content there will be no customer engagement. So to create a plan for Facebook we need to create our own goal, research our target audiences and also our competitors, and to create our own content strategy based on the analysis.
Facebook Insights is used by the Facebook page admins to track their user interaction on their Facebook page. Facebook Insights can help in tracking the active members of the page to understand the page performance and how can they improve their page. It can be seen by all the Facebook page admins. Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- Creation of Instagram Account
- Optimizing business profile
- Creation on Ads on Instagram
- Making Instagram Content Strategy
In this Module Webit will teach you how to create a Instagram account for business purpose, how to optimize your business profile as well as how to create unique and creative ads on Instagram to attract customers or audiences and also how to make Instagram content strategy for better audience reach. Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- Creation on Account of LinkedIn
- Optimizing Profile
- LinkedIn Ads
In this Module Webit will be teaching you how to create your profile on LinkedIn and how to manage the profile as well as how to connect with the relevant people. Webit will also be teaching you how to optimize the profile to reach higher target audiences and how to create ads on LinkedIn.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- Pinterest for Business
- Analytics and Measurement
- Pinterest Ads
In this Module Webit will teach you how to use Pinterest as a form of marketing as Pinterest is a photo sharing app. Webit will also be teaching you how to analyze and measure your presence on Pinterest with the help of Analytics and Measurement tool and how to create ads on Pinterest.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- What is Twitter
- Twitter Ads
- Twitter Analytics
- Twitter Tools
In this Module Webit will be teaching you what is Twitter and how exactly it works. Webit will also be teaching you what Twitter ads are and how it is created, what Twitter Analytics are and how it is used and what Twitter Tools are and how it can be used to increase customer engagement.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- What is Quora?
- Quora Ads
- Quora Analytics
In this Module Webit will teach you how you can use Quora to market your business as Quora is a website where one can gain knowledge by sharing question and answers. Webit will also teach you how to create Quora ads and how Quora Analytics can be used to track the visits from your Quora answer.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- What is Google AdWords?
- Difference between Google AdWords and Google AdWords Express?
- How to create Google AdWords Account
- Knowledge of some basic terms – CPA,CPC,CTR,CPV,ROAS, Impressions
- Structure of an AdWords Account
- Types of Campaign
- Search Network
- Display Network
- Product Listing Ads
- G-mail Ads
- Video Campaign
- Mobile App Campaign
- Search Campaign
- Creation of Search Campaign
- Ad Extension
- Understanding Bids
- Google Merchant Center
- Keyword Planner
- Ad policies
- Geo Targeting
- Location Targeting
- Demographic Targeting
- Conversion Tracking
- Keyword Bidding
- Keyword Types
- Adding Negative Keywords
- How does Adword rank ads?
- Quality score
- Overview of Microsoft Adcenter ( Bing and Yahoo)
- Ad Preview and Diagnosis
- Remarketing
- Report Analysis and Formation
PPC represents pay-per-click, a model of website marketing in which host pay an expense each time one of their advertisements is clicked or visited. Basically, it’s a method for purchasing visits to your site, as compared to those ads running organically or can be called as unpaid ads.
Search Engine Marketing or PPC gives opportunity to advertisers to bid for an advertisement in search engines for their advertisement when somebody search for a particular product with a keyword related to their advertisement. For example, in an advertisement we offer on the keyword “PPC ADVERTISEMENTS” our advertisement may appear in the top spot on the Google result page.
PPC can have a major and positive impact on most businesses and brands in making the brand image. If you are not using PPC marketing, which is one of the most impact able online marketing strategy, you are likely losing out a valuable traffic and revenue.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- Introduction to content marketing •
- Objective of content marketing
- Content marketing 7 step strategy building process
- How to write great compelling content
- Keyword research for content ideas
- Optimizing content for search engines
- Ways to monetizing authority blog
- How to market your content?
- What is email marketing?
- How email works?
- Types of email marketing
- How to do bulk emailing?
- E-Mail Marketing Strategies
- E-Mail Marketing Tool
- Setting up email marketing account
- How to do bulk emailing?
- What are autoresponders?
- Setting up lists & web form Creating a broadcast email
Email Marketing is one of the best Digital Marketing strategies. Basically the use of email to advertise products and/or services. But a better email marketing definition is the use of email to set up relationships with connecting customers. Many people do error email marketing with spam email messages. What we get every day, which is not what email marketing is all about.
Email marketing is the medium to connect with your clients or the people interested in your brand. So It is actually the same as direct mail. Instead of sending mail through the postal service, everyone is sending messages electronically via email. Email Marketing allows businesses to keep their customers informed and updated about your brand’s new stocks, sales, offers, and services. Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- What is Search Console?
- How to Create Account on Search Console?
- Sitemap Indexing
- Analyzing Crawl Errors
- Introduction to Google Analytics
- How Google analytics works
- Understanding Google analytics account structure
- Understanding Google analytics insights
- Creation of Account on GA
- How GA Works
- Basic Metrics
- Analyzing Traffic Sources
- Linking With AdWords Account
- Types of cookie tracking used by Google analytics
In this module Webit will teach everything about Google Analytics. They will start with the introduction of Google Analytics, how to create account on Google Analytics, how google analytics works, understanding Google Analytics account structure, understanding Google Analytics insights. They will also teach you about basic metrics, how to analyze traffic sources, how to link AdWords account and what are the types of cookie tracking that are used by Google Analytics.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- Understanding lead generation for business
- Why lead generation is important?
- Understanding landing pages
- Creation of Landing Page
- Understanding lead funnel
- Converting leads into sales
- Creating lead nurturing strategy
In this module Webit will be teaching you about lead generation. They will teach you what is lead generation and why lead generation is important for business. They will also be teaching you about landing pages, how to create landing pages, how to do A/B testing and what does lead funnel means. Webit will also teach you how to convert leads into sales and how to create lead nurturing strategy..Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- What is app store optimization?
- Why App Store Optimization is important
- App Stores – Google Play
- How Google Play ranking works Keyword Research Based on App Store Search Creating Title
- Choosing Keyword
In this module Webit will teach you about App Store Optimization. They will teach you what does App Store Optimization means ad why App Store Optimization is important. Webit will also teach you how google play ranking works Keyword Research Based on App Store Search Creating Title, how to choose keyword and how to use Keywordtool.io.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- Introduction to affiliate marketing
- 3 A’s of affiliate marketing
- How people make millions of dollar in affiliate marketing?
- Affiliate marketing history Changes in affiliate marketing industry over the year
- Affiliate marketing scenario in India
- Live examples of how people are making money as an affiliate
- Some of the top affiliate network in the world
- How to get approved as an affiliate by world’s top affiliate company commission
Affiliate marketing is one of the oldest forms of marketing, and the internet has brought a new life to this old form of marketing. Moreover, It means promoting other people’s products, and you get a commission every time you make a sale or introduce a lead. Companies like Amazon have affiliate programs that pay millions of dollars per month to websites that sell their products.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
- How to get approved for adsense?
- Cool trick to get adsense approval by Google
- Using your adsense account interface
- Placing ads on your blog
- Creation of Website on Blogger
- Creating blogs with our FREE theme
AdSense is one of Google’s most important products and provides services around the world. Furthermore, It is a program in which one can earn money from his own blog or website. When google runs advertisements on it where it allows all marketers, advertisers, publishers, Webmasters, developers, businesses, and brands in the Google Network to run their ads in any form like text, image, video, or interactive media advertisements.In this digital marketing module you will learn about Adsense , how to use it, benefits of Google adsense and how you can earn from it.Webit Education a leading digital Marketing training institute in Delhi and Noida.
- Social Media Marketing
- How social media marketing is different than others Forms of Internet marketing
- Facebook marketing
- Linkedin Marketing
- Twitter Marketing
- Instagram Marketing
- Quora Marketing
- Pinterest Marketing
- Social Media Marketing Strategy
Social Media Marketing is paid process of promotion of products and services of the company. In this modules our students will learn to create ads on Facebook, Instagram, Twitter and other social Media platforms. Apart from that they will learn strategies to increase brand awareness and sales of products and services.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
Video marketing is using videos to promote and market your product or service. Moreover,It increases awareness about your services by educating your target audience about your product and service. Moreover,Video is also very accessible to anyone with the help of internet for both customer and marketer. YouTube has become the second most famous web search tool. And a ton of clients are going to YouTube before they make any buying decision, to learn something or just to relax. There are a few video marketing platforms like Facebook Videos, Instagram and Vimeo to run a video marketing effort. Organizations get more and more leads and make sales with video marketing tactics.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
SMS Marketing is a form of marketing that is used by both the big and small companies. SMS Marketing is done by companies to update and alert their customers about new offers, new releases etc. It is an effective mode of marketing because it can be done in bulk.
.Join best digital Marketing training institute in Delhi and Noida. Webit Education a leading digital Marketing training institute in Delhi and Noida.
Best Digital Marketing Training Institute in Delhi/NCR
Webit is the best digital marketing training institute in Delhi, Noida, Lucknow, Kanpur, India provides top-class digital marketing training. It is according to the latest industrial requirement, making you fit for any type of challenge that need to be solved. The benefits of digital marketing training are not just 1 or 2 but numerous. Digital Marketing is a huge platform in itself that has various things to deal with. It includes SEO, PPC (Pay-per-click), Content Writing, Email Marketing, Affiliate Marketing, etc. We give training in all the modules to provide you with all the knowledge required to be the best Digital Marketer.
In addition, other benefits of best Digital Marketing Training Institute in Delhi & Noida are that we provide you with placement assistance. And also with Resume building and Interview questions to make you industry-ready. Where you can go ahead confidently and stand out of the crowd and show your confidence and willingness to grow in this field of Digital Marketing.
Benefits of Joining Webit Group for Digital Marketing Training Course
- Get practical knowledge and job oriented training of each modules of Digital Marketing
- Opportunity to work on live projects
- Get Training from IT industry experts and Google certified trainers
- Google, Bing, Hubspot, Webit Certification
- Get job and internship assistance
- Flexible Timings
- 18+ Certifications
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Frequently Asked Questions
Yes, Webit provides online digital Marketing classes to students.
We provide training sessions of digital marketing all over India.
Yes, We provide digital marketing training on weekdays and weekends.
Yes, one can learn any specific digital marketing modules of their choice.
To know benefits of digital marketing course read the blog –why you should digital marketing as a career in 2020?
Yes, one can pay fee in installments.
Yes, if you go for Digital Marketing master course program, our digital marketing trainer will provide tips and tricks to get freelancing projects
It depends on your knowledge. Because As per our record, it can take a week or can also take months as well. But you can apply for an internship& work as an intern in a company or start working as a fresher
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